Having a website in 2014 is crucial to your business’s success. Consider, according to eMarketer, web users across the world will spend $1.5 trillion on goods and services purchased online by year-end. A high quality website, or the lack of one, can and will determine whether or not you can tap into that ever growing revenue stream.
Many business owners understand that high quality web development and web design can help grow their business. However, because initial website development costs can be quite high, many businesses think that the risk to benefit ratio is stacked against them. If this sounds like you, keep reading to find out why website development costs are typically worth every penny.
Average Website Development Costs
As Forbes writes, recent trends toward responsive website design options will lead to an overall decrease in the cost of website development. After all, with responsive web design, you’ll only have to worry about building one website, instead of building a separate page for the mobile and desktop markets.
Having said that, website development costs do represent a serious investment, especially for small business owners. On average, a website designer will charge anywhere from $3,000 to $100,000, all depending on what you need.
Are Website Development Services Worth the Bill?
As Entrepreneur points out, building a great website and driving up website traffic can result in huge growth in your online revenue. By using a well designed website to host beautifully written content, market your products, and turn your business into a source in the industry, you will not only grow your bottom-line but your reputation.
As an added bonus, according to Bloomberg BusinessWeek, many businesses find they can deduct the costs of developing their website from their taxes. While the specifics of tax law surrounding digital properties are still being hammered out, the source writes that most companies find success with amortizing the costs under the three-year rule. Your tax professional can help you with the specifics.
As you can see, website development costs, while seemingly expensive at first, make for a worthwhile investment. You should know that most reputable web development and hosting companies are willing to work with you to create a great website at your budget. However you do it, whatever price you pay, developing a high-end website equals big things for your company. More on this.