When it comes to outdoor advertising ideas, few options provide as much flexibility as vinyl advertising banners. They are easily customizable, can be made in nearly any shape and size, and can be easily hung and re-hung with little or no specialized equipment. But what can you do to make banners an effective part of your advertising campaign? Here are some tips.

1. Pick the Largest Size You Can

   In outdoor advertising, where you are generally hoping to catch the eye of pedestrians or drivers, you have only a few seconds to make your point. This means that in general, a larger size will be better. Take into acco