Research conducted by Inspired Magazines finds that a website has 10 seconds to make an impression. In only 10 seconds, customers need to know what they’ll receive from your company. Saving a buck on a website creation is likely to mean major losses in the eyes of customers. It’s best to have a qualified company handle your professional website development. Here are five benefits of allowing a software company to create your website.
- Great Looking Website
It’s understandable for a business owner to think that having a website is enough. However, you’ll want to be aware of how important it is for a website to look great. Having a professionally designed website lets customers know they can trust your business. Statistics show that 94% of people felt that the design of a website as a primary reason for trusting or rejecting a website. There are software companies that can provide your business with the beautiful and professional website you deserve.
- Helps to Establish Search Engine Rankings
In the age of the Internet, it’s imperative a business is visible in search engines. Businesses use the internet in order to find qualifying business partners. If you’re a supplier to other businesses, your website needs to be widely visible. Many search engines place a lot of importance on a well designed website. It’s extremely rare to see a poorly designed website anywhere the top of search engine listings. Statistics show that websites with 51 to 100 pages have about 48% more visitors than websites with fewer pages. Software companies can help ensure you have a content strategy for the pages of your website.
- Lowers Bounce Rate
If you currently have a website, it’s wise to check out its bounce rate. A bounce rate has to do with when someone leaves your website. In many cases, a website that is poorly designed will have users leaving it at a rapid rate. Software companies are able to create a website that is inviting, keeping the user on your pages. In addition, having a low bounce rate is a factor search engines consider when ranking a website.
- Being Mobile Friendly
In recent years, it seems that everyone has some sort of mobile device. Cell phones and tablets are quickly becoming the preferred way people find information online. Software companies have been creating mobile friendly websites to help out a business. A business with a website that only displays on computers misses out on a lot of their potential audience. Software companies will help ensure your website is optimized for mobile devices.
- Fewer Concerns About Security
Software companies know the importance of website security solutions. These companies will have access to special tools and programs that keep your website protected. The last thing a business owner wants to deal with is a security breach. Many businesses have lost million of dollars in dealing with the after effects of a breach of data.
In summary, there are several benefits to having a software company create your website. You’ll enjoy having a great looking website without having to learn coding and design skills. A website that is designed correctly has a great chance of beginning to show up in major search engines. A professionally designed website will help to ensure your company notices a low bounce rate. Software companies help create websites that are designed to work well on mobile devices. Having a mobile friendly website is a must to rank well in search engines. You’ll likely notice fewer concerns about overall website security through the help of a software company. Many businesses make the wise decision to let another business professionally design their websites.