Pay per click advertising is a term that scares many online businesses. If companies are not familiar with pay per click advertising then the whole concept can cause them to steer clear altogether. A pay per click advertising company is not the bad person and they are not out to steal money. In fact PPC is quite simple when you consult with a professional to help you make sense of it all.
What is PPC
PPC is an advertising method, which is done online. Your advertisement, for your business, is put into text format and placed on a results page on search engines. These ads typically appear on the side or at the top of organic search results. Payment i